The main reason to set-up an eBay Store is its value. The listing fees associated with your products being listed in an eBay store are far lesser compared to the listing fees associated with an auction. This is where you should stock your slow moving items and this is also a great place to stretch your marketing muscles with. How? By a hundred and one ways with putting clickable links on your emails and auctions being among the top on that list.
Another great reason to put up an eBay store is this, the product listings on it can be found using internet search engines such as Google. Best of all, if someone finds his/her way to your store from search engines and actually makes a purchase, you get to save 75% of the final value fee that eBay charges. How can cool is that?
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